ProValet in the News
Since the inception of our revolutionary app, ProValet has been making waves in the field service industry and in the news. Read some of our featured articles here to learn more about our journey to helping you manage like a pro.

MOTIVATING SMALL BUSINESS EMPLOYEES IN AN ERA OF QUIET QUITTING
By Peter Wasmer, Founder & CEO of Pure Coastal Technologies Inc.
It’s no secret that small businesses have a hard time competing with larger businesses when it comes to insuring that company employees are motivated. Small business owners often can’t offer their employees the same salaries, benefits, and perks that bigger businesses can use to encourage motivation. Without motivated employees, it can be difficult to achieve a company’s business goals and remain profitable.

INNOVATIVE IDEAS TO MAKE YOUR BUSINESS STAND OUT AND ENCOURAGE GROWTH
By Peter Wasmer, Founder & CEO of Pure Coastal Technologies Inc.
If you’re a business owner, innovation is an important key to success and gaining new customers. Whether you’re having a great day, or a bad one, you need to constantly be thinking of creative new ways to improve your products or services for customers and stay ahead of the competition so that customers keep coming back. There’s no rest for the weary when running an emerging business!

A DEEP DIVE INTO THE MOST COMMON SMALL BUSINESS MYTHS
By Peter Wasmer, Founder & CEO of Pure Coastal Technologies Inc.
There are a lot of myths out there about small businesses. And while some of them may have a kernel of truth, they’re often exaggerated or false. According to American Express, “Small business owners believe a lot of myths about how to run their companies. These are things they assume to be true, but when put into practice, simply don’t work.”

HOW TO DEAL WITH PROBLEM EMPLOYEES AT YOUR SMALL BUSINESS
By Peter Wasmer, Founder & CEO of Pure Coastal Technologies Inc.
When it comes to toxic employees, it’s important to take a proactive approach. This means being aware of the signs of a problematic employee and addressing the problem before it becomes too big.

IS YOUR SMALL BUSINESS STUCK IN A RUT? IF THE ANSWER IS YES, DON’T DESPAIR
By Peter Wasmer, Founder & CEO of Pure Coastal Technologies Inc.
If your small business feels like it’s in a rut, don’t despair. There are steps you can take to start getting things moving again and it may be time to start to consider making some changes. This can be a scary prospect, but sometimes change is necessary to get your business moving again.
As fuel costs continue to rise, small businesses, including lawn care professionals, are feeling the pinch. With GPS tracking and routing software, it’s possible to optimize a business for peak performance while saving money at the same time. Indeed, new technologies like GPS are helpful tools for reducing fuel costs and keeping companies running smoothly.

Peter Wasmer
Peter Wasmer is the Chief Executive Officer of Pure Coastal Technologies and a serial entrepreneur based in Naples, Florida. Pure Coastal’s cloud-based software platform ProValet.io helps lawn care service professionals manage their business like a pro.

“You’re Driven By Your Own Dreams”
This Gulfshore Business Journal feature profiles ProValet founder and CEO Peter Wasmer of Naples, Florida. You’ll learn about his roots, what motivates him, and what his advice is for other entrepreneurs.
PoolPro Valet debuts 3-in-1 mobile platform for pool service companies
Read this press release in Gulfshore Business Journal about ProValet’s mission and technological approach to revolutionizing the field service industry. While it uses our old brand name, our mission and vision remain the same.


PoolPro Valet Outlines Key Takeaways for Pool Service Companies from 2021 Everything Under the Sun Expo
In this article, you’ll get a clear understanding of the current state of affairs within the field service industry, how ProValet’s priority is to optimize customer service for businesses, and how ProValet puts time and money back into people’s lives.
Florida Weekly News Briefs
While this section of the paper is brief, the impact ProValet has on field service owners, technicians, and customers is enduring. Read about how the COVID-19 pandemic inspired this business to streamline operations for the field service industry and how ProValet helps small to medium-sized businesses win.

Looking for More from ProValet?
Take a look at our blog to get your finger on the pulse of the field service industry.